Blog posts about your Discord Server.

Tag: advertising

How to advertise your server correctly

Hey there, in this post I’ll explain to you how you can advertise your Discord Server.

First of all: Please do not DM Advertise. Not on our server, not on other servers. It’s against Discord’s Tos and can lead to your account being closed.

📃 Server Lists

Server lists are websites where you can add your server to and find other servers. A good example is DiscordMe, the website you currently are on.

🗺 Advertising Servers

Advertising Servers let you advertise your server on them. There are hundreds of servers specifically focused on advertising. You can find some by searching for “advertise” in Discord Server Lists. One example of an advertising server is Open Advertisements, that you can join using the Join Server button above.

🤖 Bump Bots

Bump Bots advertise your server, with you only having to use one command. You invite them, set them up and use their bump command. Every time you use it, they will automatically post your ad on other servers. One example for a bump bot is Open Bump. You can find other bump bots by searching for “bump” on a botlist like TopGG.

Thank you for reading this, I hope it helps you. You can also find an expanded version of this post with examples on Medium: How to advertise your Discord Server

Advertise your Server on Open Advertisements

In this tutorial, we’ll take a look on how to advertise your server on the Discord Advertising server Open Advertisements. This tutorial requires you to be on Open Advertisements, so feel free to join it if you are not a member yet.

Find the right Channel

Before starting with actually advertising your server, you need to decide in which channels you want to advertise. Open Advertisements offers a bunch of channels focused on different topics.

You can find the advertising channels in the “Discord Advertisements” category.

You can advertise in up to 3 channels per hour. Therefore, we recommend you to advertise in 3 channels to use the full potential. It is very common that a server fits in multiple categories, A gaming server might also have a lot of memes, and even if it is only focused on gaming, it will still fit in misc-servers (miscellaneous).

Post your ad

You can now post your ad in the corresponding channels (up to 3). Posting your ad is as easy as sending a message. Make sure to include an invite to your server, as users won’t be able to join a server without an invite.

Wait for the cooldown and post again

Advertising is only effective when done properly and over time. To use the full potential of advertising, advertise as often as possible (pay attention to cooldowns). Quantity is a big factor in advertising, and therefore, we recommend you to use multiple advertising servers. You can find a list of advertising servers in our Link Archive.

How to gain members from Advertising servers

Advertising servers are a very polarizing method of growth to many, and they are often misunderstood. Advertising servers are a growing phenomenon on Discord, and they tend to grow fast on certain platforms. This is because many people struggle to find platforms that allow them to advertise their content. However, despite the high demand for advertising servers, there are at the same time many critics who denounce these servers as useless. As a result, an important question must be asked: are these critics correct? Well, if you are approaching these servers with unrealistic expectations, then yes, otherwise no. I used to be one of these critics myself less than a year ago when I first discovered AYS. However I was already well aware that almost everyone on these servers are there solely to advertise. However, once I got the hang of how to get the most out of advertising servers, they have quickly become one of my most effective methods of gaining members on a variety of different servers, and I gladly show people my stats when asked. They really do work, but to make them work you need volume, frequency, and a great product.

Keep in mind for example that the average click-through rate for a display ad is 0.35%. None of this is supposed to be easy, it requires knowledge and work. But before feeling discouraged, please read this article in its entirety. Advertising servers exist to boost your server’s exposure without any actual financial cost, not your join rate, and this is something that people need to understand before they are ready to properly utilize these servers effectively. But on the positive side, these servers from my experience are far from useless when utilize correctly, and I have grown many different servers pretty effectively using these platforms. I have also seen other people find quite a bit of success from advertising servers as well, some of which see success that is comparable to DISBOARD, sometimes even greater than DISBOARD, Reddit, Discord.me, and its other noteworthy competitors. My point is that learning how to properly utilize advertising servers is an important skill that can very noticeably boost your server’s join rate if applied the right way, without cost.

Success is not simple, it comes from acquiring knowledge to use in conjunction with hard work. So how do you gain from advertising servers? Through volume, frequency, and through presenting people with a quality product.

1) The Volume

CallMeCarsonSounds WorldEMPIREDiscord EMOJIAdvertise Your ServerSelf Promotion CentralThe PortalDGPAnimekos,DSPOpen AdvertisementsGlobal Emote Hunters160 Places,Promote Your BoatPartnership ParadiseGame TalkGlobal AdsIdeal InviteDevlin HubPartage,Oneixla

These are just some of the many servers that I used to post in every day to grow rapidly from advertising servers. They each have different rules, some strip emojis and some don’t. The goal is to join and post in as many active advertising servers as possible, and take advantage of the ones with free for all ad channels that have short cool-downs (such as CallMeCarson, Sounds World, DGP, Self Promotion Central, and more). It only really takes under a minute of your time to post in large quantities of advertising servers, unless you’re running on a slow connection. Place these servers in an advertising server folder and open them up each time you’re ready to share your product.

2) The Frequency

Posting in all of the servers above (and more) as often as the rules allow you to is your best bet in gaining members from these servers. This is because ads are quick to be buried beneath other ads. Sometimes this burying happens just seconds after posting your ad, and as such, the best way to be seen by others will always be to post as frequently and as consistently as possible. You cannot simply post your ad once per day on a few servers and be surprised if no one joins – this is unrealistic. You have to be consistent and persistent in both volume and frequency. CallMeCarson, Sounds World, SPC, and DGP have 30 minute unlimited cool-down channels, so if possible set timers using a bot to remind you to advertise every 30 minutes or so. I recommend using tatsumaki’s ‘t!remindme bump in x minutes” command. If 30 minutes is unrealistic, try every hour, or every two hours, or whatever works for you.

3) The Ad

Other than frequency and volume, you must also make sure your ad is something that people find interesting in order to boost your click-through rate. If people aren’t interested in your server, they won’t join it. One mistake that many people make is that they don’t put any effort into their ad, and then act surprised when no one ever joins. here are a few ways you can improve your ad.

Use bullet points, emphasize your most interesting and unique features. Do your best to stand out from other servers in some way. Extra features such as a partnership or advertising channel can help bring in members from advertising servers. Being nitro boosted and a large supply of great high quality emojis can also help improve your traffic from these servers. Advertising that your community is active and friendly may help. There are a lot of potential options worth looking into to boost your click-through rate.

4) Making Use Of Other Channels

Many people forget that advertising servers aren’t just places for advertising, but also for improvement and growth through other methods. Most big advertising servers have channels for finding partners, staff, and more. My server has a growth questions channel and a mod mail channel that can help assist members with growth through other platforms, such as DISBOARD, Reddit, top.gg, and more. At DGP, we make an effort to show people the ropes on advertising through large varieties of outside sources, both free and paid (depending on the user’s ability to pay for services). Free services such as DISBOARD, Reddit, Discordsl.com, and Discord.me can boost growth when utilized properly. You can also purchase premiums from Discord.me, Discordservers.me, DiscordSL.com, bump bots, and other websites to drastically boost your exposure.

A one stop guide on how to grow your advertising server

Advertising servers are a growing phenomenon on Discord. 2 years ago, there were few. Now, there are quite literally hundreds. However, most advertising servers are lead by people who only use the bare minimum of tools at their disposal to grow fast. To grow an advertising server, you will for the most part want to advertise the same way you would a regular server. However, certain platforms and services work better for advertising servers than social servers. Yet at the same time, some platforms work better for social servers. For example, Reddit and Discord.me may favor social servers, especially Reddit – while other advertising servers and bump bots seem to do well for advertising servers due to the greater amount of advertisers as recipients.

In this article, I will go through several different platforms and give certain brief instructions on how to grow your advertising server. Do keep in mind that much of this applies for any type of server. Please make sure to set a reasonable goal for yourself, because the larger your server gets, the more difficult it becomes to grow bigger. My server (Discord Growth Portal) grew to 7000 members in slightly over 5 months, and I am sharing most of what I’ve done to grow at that speed.

1) Server Listing Websites

Server listing websites are paramount to growth, however some are much more effective than others. DISBOARD takes the lead for DGP, currently earning us a total of 7654 joins. DISBOARD earns over 3 million hits per month and has increased in traffic by over a million since June of 2019. In order to make the most out of DISBOARD you must use good tags and you must bump every 2 hours. Good tags are tags that are likely to be searched in DISBOARD’s search bar, especially tags which would lead to high click rates for your server. The tags that have helped me the most are ‘Advertise’, ‘Advertising’, ‘Emotes’, ‘Social Media’, and ‘Self Promotion’, but please don’t just copy all 5 of my tags. Play around with your own and find what works best for you.

Other websites you can use alongside DISBOARD are top.gg, discordsl, discordservers.me, discord.me, discordbee,discordservers.com, and more. For top.gg, make sure your server’s short description includes many keywords, such as “advertising”, “advertise”, and more, because words typed in short descriptions will act as secret search tags so it is important to be cunning here. With Discord.me and Discordservers.me both require payment to be effective. Discord.me is more expensive, and also requires manual bumping, but will typically result in at least twice as many members joining from it. However, Discordservers.me is much cheaper and doesn’t require any bumping, making it a viable alternative to the more costly and strenuous Discord.me. DiscordSL can be manually bumped every 3 hours, but autobump can be purchased for $10 per month.

2) Server Listing Servers

Server listing servers work very well to promote advertising servers. Some good examples of advertising servers you can use to advertise your own advertising server are AYS, SPC, EMPIRE, DGP, Open Advertisements, Hydronix Advertising, and many more. If you are really serious about getting your server out to as many people as possible, you will join as many decent servers as you can find and advertise as often as you can. Advertising servers are DGP’s second largest source of growth, behind DISBOARD. Click here for a list of my most used servers for advertising.

3) Server Alliances

One thing unique to advertising servers are the abundance of alliances that exist within the advertising server community. Alliances are like super partnerships. They work similar to a network, in that all parties involved must add all other servers involved in to their own alliance channels. The most of them all is the Advertisers Alliance formed by Sc0rpi0n of SPC. As of today, DGP has gained 351 members from this alliance, and that is not counting any servers involved that may have used a different invite link to promote us within it. This is a huge number of people coming from just one source alone, and without having to do any work or even pay a dime. There’s also the United Servers alliance formed by Looat of Open Advertisements, the EMPIRE alliance formed by EMPIRE’s Blitz, the affiliate alliance and promo circuits formed by Purin of DGP, and more.

4) Partnerships

When I first started my server, I underestimated partnerships. I always felt it was an overrated way to grow, because of how quickly and easily ads get buried within partner channels. However, when you are running an advertising server, there is a pretty decent chance that the partner manager of the server you’re partnering with will join your server to advertise. Due to the fact that partner managers will often join your server after partnering with you, partnerships become much more effective. As a result, hiring Partner Managers to compete among each other with a points based rep system could help you grow your server much faster. You can also consider rewarding your PMs for their hard work, if you are able to do so in any way, this way a Partner Manager will be more likely to work harder for you. You can also try requesting rep4rep or ping4ping partnerships as additional options.

5) Bump Bots

Bump Bots can help boost your join rate, especially premium (paid) bump bots. While they are not as effective as websites like DISBOARD, premium bump bots with autobump enabled can work behind the scenes to help bring members to your server at a gradual rate. Bump Central, Open Advertisements, and DSC are all bump bots you could invest in if you have some money to throw around. However, bump bots are not perfect and some may temporarily stop posting your ads or even go offline. Because of this, it is a good idea to check on your bump bots every couple of days to make sure they’re all working properly. You can check this by heading to servers running the bot, and searching for your server with the from:user being the bot. If for any reason the bot is in fact not functioning properly, notify the bot dev immediately.

6) Paid Promotions

Many servers offer paid promotions, either through the form of ‘here’ or ‘everyone’ pings, or through the form of nitro drops. I personally believe that paid ‘everyone’ and ‘here’ pings are almost never worth the expensive fees most servers charge. However, nitro drops are a lot more effective. Paid nitro drops are a relatively kept under the rug strategy that many of the largest advertising servers may occasionally use to help boost their member count. These usually range from $15 up to even $150 or more, depending on the server, and the package. In general, you will want to see around 100 joins for $15 from a good seller. However, with nitro drops, you have to be careful who you buy from, because there are many shady sellers on Discord who are very hungry for your money. It is important that if you consider buying a nitro drop, you do your research and buy from a trusty seller to avoid getting scammed out of large sums of money. Also, the main drawback in doing nitro drops is that some members are guaranteed to leave once the nitro event is finished.

7) External Outreach

Finally, another unique method of getting your server out there is through external outreach, such as blogs. Writing a professionally written blog about Discord server advertising and posting it on a popular website that drives good traffic can help get your server out there. You can also try asking the writer of a blog to add your server to his or her blog post. You can also promote your server on most forms of social media. Be careful with certain websites however, as some have flag detection systems that can prevent you from sharing your link.

Non-Advertising Related Tips

Here are some tips that will make your server appeal more to your audience. Be active, and make sure your staff is active. Active staff is extremely important to your server for many reasons. For one, active staff help keep the server safe from raids and can punish poorly behaved members. Active staff members also help to circulate activity and handle member’s questions. Active staff can also help you bump your server, and provide server assistance for members. Another great thing to have in your server is a level 1 or 2 nitro boost, because these allow you to add more emoji slots to your server. Many people fail to realize how important emojis can be to a server, and especially to Nitro users. Add as many unique and likable emojis as you can to make your server more interesting. Finally, another way to make your server stand out is to have a customized theme. Choose a nice layout to make your server look fun and interesting. Some server layouts can be cute or pretty, casual and cool, or professional and business-like. It’s all up to you how you’d like your server to look.

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